01040Holyoke, MA
Prospecting data for 01040: Holyoke, MA
Zip 01040 in Holyoke, Massachusetts has about 5,780 homeowners. About 2,030 have a connected mobile phone and 890 of those are clear of the National Do Not Call Registry.
Absentee owners 01040
Data as of 2026-09
- Absentee owners1,130
- Mailable address99%1,120
- Connected mobile6%under 100
- Email on file9%110
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 40,200 |
|---|---|
| Housing units | 17,000 |
| Owner occupied | 41% of occupied homes |
| Renter occupied | 59% of occupied homes |
| Median household income | $41,000 |
| Median age | 35.2 |
| Built before 1970 | 75% of homes |
| Built 2000 or later | 4% of homes |
| Median mortgage payment | $1,500 a month |
| Time zone | EST |
| Area code | 413 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 01040 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Holyoke campaign.
Calling and texting reach about 35% with a connected mobile, but only 15% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 48%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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