01545Shrewsbury, MA
Prospecting data for 01545: Shrewsbury, MA
Zip 01545 in Shrewsbury, Massachusetts has about 9,360 homeowners. About 3,190 have a connected mobile phone and 1,210 of those are clear of the National Do Not Call Registry.
Absentee owners 01545
Data as of 2026-09
- Absentee owners1,170
- Mailable address98%1,150
- Connected mobile8%under 100
- Email on file10%120
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 37,100 |
|---|---|
| Housing units | 14,700 |
| Owner occupied | 74% of occupied homes |
| Renter occupied | 26% of occupied homes |
| Median household income | $105,000 |
| Median age | 41.9 |
| Built before 1970 | 39% of homes |
| Built 2000 or later | 14% of homes |
| Median mortgage payment | $2,280 a month |
| Time zone | EST |
| Area code | 508 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 97% of 01545 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Shrewsbury campaign.
Calling and texting reach about 34% with a connected mobile, but only 13% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 51%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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