01778Wayland, MA
Prospecting data for 01778: Wayland, MA
Zip 01778 in Wayland, Massachusetts has about 3,940 homeowners. About 1,360 have a connected mobile phone and 400 of those are clear of the National Do Not Call Registry.
Absentee owners 01778
Data as of 2026-09
- Absentee owners250
- Mailable address96%240
- Connected mobile9%under 100
- Email on file16%under 100
- Mobile and DNC clear2%under 100
Rounded floors, not promises.
| Population | 14,100 |
|---|---|
| Housing units | 5,200 |
| Owner occupied | 91% of occupied homes |
| Renter occupied | 9% of occupied homes |
| Median household income | $186,000 |
| Median age | 44.0 |
| Built before 1970 | 68% of homes |
| Built 2000 or later | 11% of homes |
| Median mortgage payment | $3,630 a month |
| Time zone | EST |
| Area code | 508 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 95% of 01778 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Wayland campaign.
Calling and texting reach about 35% with a connected mobile, but only 10% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 52%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroBoston, MA CountyMiddlesex MAHomeownersMAAbsentee owners 01431Ashby01432Ayer01450Groton01460Littleton01463Pepperell01464Shirley01469Townsend01474West Townsend01701Framingham01702Framingham01718Acton01719Boxborough01720Acton01721Ashland01730Bedford01741Carlisle01742Concord01746Holliston01748Hopkinton01749Hudson01752Marlborough01754Maynard01760Natick01770Sherborn
→Free counts
Counts for your zip codes
Tell us the zip codes or counties you want and we reply with the same ledger for your area and a free sample.
Get counts