17078Palmyra, PA
Prospecting data for 17078: Palmyra, PA
Zip 17078 in Palmyra, Pennsylvania has about 4,070 homeowners. About 1,500 have a connected mobile phone and 530 of those are clear of the National Do Not Call Registry.
Absentee owners 17078
Data as of 2026-09
- Absentee owners3,550
- Mailable address97%3,460
- Connected mobile34%1,210
- Email on file49%1,750
- Mobile and DNC clear12%420
Rounded floors, not promises.
| Population | 21,600 |
|---|---|
| Housing units | 9,550 |
| Owner occupied | 69% of occupied homes |
| Renter occupied | 31% of occupied homes |
| Median household income | $63,000 |
| Median age | 42.6 |
| Built before 1970 | 39% of homes |
| Built 2000 or later | 21% of homes |
| Median mortgage payment | $1,560 a month |
| Time zone | EST |
| Area code | 717 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 97% of 17078 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Palmyra campaign.
Calling and texting reach about 37% with a connected mobile, but only 13% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 58%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroLebanon, PA CountyLebanon PAHomeownersPAAbsentee owners 17003Annville17026Fredericksburg17038Jonestown17042Lebanon17046Lebanon17067Myerstown17073Newmanstown17087Richland
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