23061Gloucester, VA
Prospecting data for 23061: Gloucester, VA
Zip 23061 in Gloucester, Virginia has about 6,240 homeowners. About 1,920 have a connected mobile phone and 700 of those are clear of the National Do Not Call Registry.
Absentee owners 23061
Data as of 2026-09
- Absentee owners2,100
- Mailable address99%2,080
- Connected mobile9%180
- Email on file12%260
- Mobile and DNC clear2%under 100
Rounded floors, not promises.
| Population | 21,300 |
|---|---|
| Housing units | 9,320 |
| Owner occupied | 82% of occupied homes |
| Renter occupied | 18% of occupied homes |
| Median household income | $78,000 |
| Median age | 45.8 |
| Built before 1970 | 21% of homes |
| Built 2000 or later | 26% of homes |
| Median mortgage payment | $1,530 a month |
| Time zone | EST |
| Area code | 804 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 23061 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Gloucester campaign.
Calling and texting reach about 31% with a connected mobile, but only 11% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 50%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroVirginia Beach, VA CountyGloucester VAHomeownersVAAbsentee owners 23062Gloucester Point23072Hayes
→Free counts
Counts for your zip codes
Tell us the zip codes or counties you want and we reply with the same ledger for your area and a free sample.
Get counts