23430Smithfield, VA
Prospecting data for 23430: Smithfield, VA
Zip 23430 in Smithfield, Virginia has about 5,860 homeowners. About 1,730 have a connected mobile phone and 530 of those are clear of the National Do Not Call Registry.
Absentee owners 23430
Data as of 2026-09
- Absentee owners710
- Mailable address99%710
- Connected mobile10%under 100
- Email on file13%under 100
- Mobile and DNC clear4%under 100
Rounded floors, not promises.
| Population | 17,200 |
|---|---|
| Housing units | 7,540 |
| Owner occupied | 78% of occupied homes |
| Renter occupied | 22% of occupied homes |
| Median household income | $77,000 |
| Median age | 47.2 |
| Built before 1970 | 23% of homes |
| Built 2000 or later | 22% of homes |
| Median mortgage payment | $1,800 a month |
| Time zone | EST |
| Area code | 757 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 23430 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Smithfield campaign.
Calling and texting reach about 30% with a connected mobile, but only 9% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 48%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroVirginia Beach, VA CountyIsle Of Wight VAHomeownersVAAbsentee owners 23314Carrollton23315Carrsville23487Windsor23898Zuni
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