32448Marianna, FL
Prospecting data for 32448: Marianna, FL
Zip 32448 in Marianna, Florida has about 1,750 homeowners. About 440 have a connected mobile phone and 220 of those are clear of the National Do Not Call Registry.
Absentee owners 32448
Data as of 2026-09
- Absentee owners600
- Mailable address100%590
- Connected mobile7%under 100
- Email on file12%under 100
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 8,400 |
|---|---|
| Housing units | 4,540 |
| Owner occupied | 63% of occupied homes |
| Renter occupied | 37% of occupied homes |
| Median household income | $27,000 |
| Median age | 43.4 |
| Built before 1970 | 28% of homes |
| Built 2000 or later | 17% of homes |
| Median mortgage payment | $940 a month |
| Time zone | CST |
| Area code | 850 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 100% of 32448 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Marianna campaign.
Calling and texting reach about 25% with a connected mobile, but only 12% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 46%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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