32579Shalimar, FL

Prospecting data for 32579: Shalimar, FL

Zip 32579 in Shalimar, Florida has about 2,690 homeowners. About 990 have a connected mobile phone and 350 of those are clear of the National Do Not Call Registry.

Data as of 2026-09Okaloosa County

Absentee owners 32579

Data as of 2026-09

  • Absentee owners770
  • Mailable address99%760
  • Connected mobile8%under 100
  • Email on file8%under 100
  • Mobile and DNC clear3%under 100

Rounded floors, not promises.

Who lives here
Population10,300
Housing units4,640
Owner occupied68% of occupied homes
Renter occupied32% of occupied homes
Median household income$77,000
Median age48.6
Built before 197018% of homes
Built 2000 or later13% of homes
Median mortgage payment$1,820 a month
Time zoneCST
Area code850

Census figures are rounded ACS 5-year estimates for the zip code tabulation area.

What this means for each channel

Direct mail reaches almost everyone: 98% of 32579 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Shalimar campaign.

Calling and texting reach about 37% with a connected mobile, but only 13% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.

Email reaches about 51%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.

→Nearby

MetroCrestview, FL CountyOkaloosa FLHomeownersFLAbsentee owners 32531Baker32536Crestview32539Crestview32541Destin32547Fort Walton Beach32548Fort Walton Beach32564Holt32569Mary Esther32578Niceville32580Valparaiso

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