48188Canton, MI
Prospecting data for 48188: Canton, MI
Zip 48188 in Canton, Michigan has about 13,000 homeowners. About 4,330 have a connected mobile phone and 1,710 of those are clear of the National Do Not Call Registry.
Absentee owners 48188
Data as of 2026-09
- Absentee owners170
- Mailable address99%160
- Connected mobile4%under 100
- Email on file4%under 100
- Mobile and DNC clear1%under 100
Rounded floors, not promises.
| Population | 41,900 |
|---|---|
| Housing units | 16,100 |
| Owner occupied | 82% of occupied homes |
| Renter occupied | 18% of occupied homes |
| Median household income | $102,000 |
| Median age | 39.6 |
| Built before 1970 | 4% of homes |
| Built 2000 or later | 36% of homes |
| Median mortgage payment | $1,860 a month |
| Time zone | EST |
| Area code | 734 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 48188 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Canton campaign.
Calling and texting reach about 33% with a connected mobile, but only 13% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 45%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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