48444Imlay City, MI
Prospecting data for 48444: Imlay City, MI
Zip 48444 in Imlay City, Michigan has about 2,490 homeowners. About 770 have a connected mobile phone and 340 of those are clear of the National Do Not Call Registry.
Absentee owners 48444
Data as of 2026-09
- Absentee owners190
- Mailable address99%190
- Connected mobile8%under 100
- Email on file3%under 100
- Mobile and DNC clear5%under 100
Rounded floors, not promises.
| Population | 9,730 |
|---|---|
| Housing units | 3,870 |
| Owner occupied | 72% of occupied homes |
| Renter occupied | 28% of occupied homes |
| Median household income | $50,000 |
| Median age | 38.2 |
| Built before 1970 | 32% of homes |
| Built 2000 or later | 17% of homes |
| Median mortgage payment | $1,340 a month |
| Time zone | EST |
| Area code | 810 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 48444 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Imlay City campaign.
Calling and texting reach about 31% with a connected mobile, but only 13% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 44%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroDetroit, MI CountyLapeer MIHomeownersMIAbsentee owners 48003Almont48412Attica48421Columbiaville48428Dryden48446Lapeer48455Metamora48461North Branch48464Otter Lake48727Clifford
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