48827Eaton Rapids, MI
Prospecting data for 48827: Eaton Rapids, MI
Zip 48827 in Eaton Rapids, Michigan has about 5,060 homeowners. About 1,900 have a connected mobile phone and 880 of those are clear of the National Do Not Call Registry.
Absentee owners 48827
Data as of 2026-09
- Absentee owners380
- Mailable address9%under 100
- Connected mobile9%under 100
- Email on file5%under 100
- Mobile and DNC clear6%under 100
Rounded floors, not promises.
| Population | 16,100 |
|---|---|
| Housing units | 6,770 |
| Owner occupied | 82% of occupied homes |
| Renter occupied | 18% of occupied homes |
| Median household income | $65,000 |
| Median age | 44.4 |
| Built before 1970 | 42% of homes |
| Built 2000 or later | 13% of homes |
| Median mortgage payment | $1,320 a month |
| Time zone | EST |
| Area code | 517 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 12% of 48827 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Eaton Rapids campaign.
Calling and texting reach about 37% with a connected mobile, but only 17% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 47%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroLansing, MI CountyEaton MIHomeownersMIAbsentee owners 48813Charlotte48821Dimondale48837Grand Ledge48861Mulliken48876Potterville48890Sunfield48917Lansing49021Bellevue49076Olivet49096Vermontville
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