49242Hillsdale, MI

Prospecting data for 49242: Hillsdale, MI

Zip 49242 in Hillsdale, Michigan has about 3,260 homeowners. About 870 have a connected mobile phone and 390 of those are clear of the National Do Not Call Registry.

Data as of 2026-09Hillsdale County

Absentee owners 49242

Data as of 2026-09

  • Absentee owners1,530
  • Mailable address99%1,520
  • Connected mobile10%150
  • Email on file8%120
  • Mobile and DNC clear4%under 100

Rounded floors, not promises.

Who lives here
Population14,800
Housing units6,590
Owner occupied67% of occupied homes
Renter occupied33% of occupied homes
Median household income$44,000
Median age37.8
Built before 197055% of homes
Built 2000 or later9% of homes
Median mortgage payment$980 a month
Time zoneEST
Area code517

Census figures are rounded ACS 5-year estimates for the zip code tabulation area.

What this means for each channel

Direct mail reaches almost everyone: 99% of 49242 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Hillsdale campaign.

Calling and texting reach about 27% with a connected mobile, but only 12% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.

Email reaches about 48%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.

→Nearby

CountyHillsdale MIHomeownersMIAbsentee owners 49227Allen49232Camden49249Jerome49250Jonesville49252Litchfield49262North Adams49266Osseo49271Pittsford49274Reading49288Waldron

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