49316Caledonia, MI
Prospecting data for 49316: Caledonia, MI
Zip 49316 in Caledonia, Michigan has about 6,290 homeowners. About 1,720 have a connected mobile phone and 530 of those are clear of the National Do Not Call Registry.
Absentee owners 49316
Data as of 2026-09
- Absentee owners600
- Mailable address100%600
- Connected mobile3%under 100
- Email on file5%under 100
- Mobile and DNC clear1%under 100
Rounded floors, not promises.
| Population | 23,400 |
|---|---|
| Housing units | 8,380 |
| Owner occupied | 90% of occupied homes |
| Renter occupied | 10% of occupied homes |
| Median household income | $89,000 |
| Median age | 37.4 |
| Built before 1970 | 17% of homes |
| Built 2000 or later | 42% of homes |
| Median mortgage payment | $1,650 a month |
| Time zone | EST |
| Area code | 616 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 49316 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Caledonia campaign.
Calling and texting reach about 27% with a connected mobile, but only 8% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 51%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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