49677Reed City, MI
Prospecting data for 49677: Reed City, MI
Zip 49677 in Reed City, Michigan has about 2,090 homeowners. About 290 have a connected mobile phone and 110 of those are clear of the National Do Not Call Registry.
Absentee owners 49677
Data as of 2026-09
- Absentee owners650
- Mailable address95%610
- Connected mobile6%under 100
- Email on file4%under 100
- Mobile and DNC clear2%under 100
Rounded floors, not promises.
| Population | 7,160 |
|---|---|
| Housing units | 3,640 |
| Owner occupied | 77% of occupied homes |
| Renter occupied | 23% of occupied homes |
| Median household income | $43,000 |
| Median age | 43.5 |
| Built before 1970 | 43% of homes |
| Built 2000 or later | 9% of homes |
| Median mortgage payment | $980 a month |
| Time zone | EST |
| Area code | 231 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 94% of 49677 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Reed City campaign.
Calling and texting reach about 14% with a connected mobile, but only 5% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 26%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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