54481Stevens Point, WI
Prospecting data for 54481: Stevens Point, WI
Zip 54481 in Stevens Point, Wisconsin has about 6,480 homeowners. About 1,830 have a connected mobile phone and 640 of those are clear of the National Do Not Call Registry.
Absentee owners 54481
Data as of 2026-09
- Absentee owners1,130
- Mailable address99%1,120
- Connected mobile8%under 100
- Email on file13%140
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 28,600 |
|---|---|
| Housing units | 12,100 |
| Owner occupied | 58% of occupied homes |
| Renter occupied | 42% of occupied homes |
| Median household income | $49,000 |
| Median age | 29.5 |
| Built before 1970 | 52% of homes |
| Built 2000 or later | 10% of homes |
| Median mortgage payment | $1,120 a month |
| Time zone | CST |
| Area code | 715 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 54481 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Stevens Point campaign.
Calling and texting reach about 28% with a connected mobile, but only 10% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 54%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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