70817Baton Rouge, LA
Prospecting data for 70817: Baton Rouge, LA
Zip 70817 in Baton Rouge, Louisiana has about 11,900 homeowners. About 4,760 have a connected mobile phone and 1,940 of those are clear of the National Do Not Call Registry.
Absentee owners 70817
Data as of 2026-09
- Absentee owners810
- Mailable address99%800
- Connected mobile9%under 100
- Email on file13%100
- Mobile and DNC clear4%under 100
Rounded floors, not promises.
| Population | 34,400 |
|---|---|
| Housing units | 13,400 |
| Owner occupied | 82% of occupied homes |
| Renter occupied | 18% of occupied homes |
| Median household income | $88,000 |
| Median age | 37.9 |
| Built before 1970 | 4% of homes |
| Built 2000 or later | 28% of homes |
| Median mortgage payment | $1,540 a month |
| Time zone | CST |
| Area code | 225 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 70817 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Baton Rouge campaign.
Calling and texting reach about 40% with a connected mobile, but only 16% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 49%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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