77020Houston, TX
Prospecting data for 77020: Houston, TX
Zip 77020 in Houston, Texas has about 4,640 homeowners. About 1,450 have a connected mobile phone and 910 of those are clear of the National Do Not Call Registry.
Absentee owners 77020
Data as of 2026-09
- Absentee owners1,890
- Mailable address99%1,880
- Connected mobile10%180
- Email on file8%150
- Mobile and DNC clear6%110
Rounded floors, not promises.
| Population | 26,400 |
|---|---|
| Housing units | 9,930 |
| Owner occupied | 45% of occupied homes |
| Renter occupied | 55% of occupied homes |
| Median household income | $32,000 |
| Median age | 33.5 |
| Built before 1970 | 70% of homes |
| Built 2000 or later | 13% of homes |
| Median mortgage payment | $1,040 a month |
| Time zone | CST |
| Area code | 713 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 100% of 77020 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Houston campaign.
Calling and texting reach about 31% with a connected mobile, but only 20% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 39%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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