77545Fresno, TX
Prospecting data for 77545: Fresno, TX
Zip 77545 in Fresno, Texas has about 8,420 homeowners. About 2,320 have a connected mobile phone and 1,410 of those are clear of the National Do Not Call Registry.
Absentee owners 77545
Data as of 2026-09
- Absentee owners2,000
- Mailable address100%1,990
- Connected mobile6%110
- Email on file7%130
- Mobile and DNC clear4%under 100
Rounded floors, not promises.
| Population | 25,200 |
|---|---|
| Housing units | 7,460 |
| Owner occupied | 83% of occupied homes |
| Renter occupied | 17% of occupied homes |
| Median household income | $81,000 |
| Median age | 32.4 |
| Built before 1970 | 3% of homes |
| Built 2000 or later | 65% of homes |
| Median mortgage payment | $1,610 a month |
| Time zone | CST |
| Area code | 281 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 77545 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Fresno campaign.
Calling and texting reach about 28% with a connected mobile, but only 17% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 34%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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