85648Rio Rico, AZ
Prospecting data for 85648: Rio Rico, AZ
Zip 85648 in Rio Rico, Arizona has about 5,480 homeowners. About 1,920 have a connected mobile phone and 1,280 of those are clear of the National Do Not Call Registry.
Absentee owners 85648
Data as of 2026-09
- Absentee owners1,570
- Mailable address100%1,560
- Connected mobile13%200
- Email on file13%200
- Mobile and DNC clear9%140
Rounded floors, not promises.
| Population | 19,700 |
|---|---|
| Housing units | 6,630 |
| Owner occupied | 79% of occupied homes |
| Renter occupied | 21% of occupied homes |
| Median household income | $51,000 |
| Median age | 33.4 |
| Built before 1970 | 2% of homes |
| Built 2000 or later | 44% of homes |
| Median mortgage payment | $1,010 a month |
| Time zone | MST |
| Area code | 520 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 85648 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Rio Rico campaign.
Calling and texting reach about 35% with a connected mobile, but only 23% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 42%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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