90623La Palma, CA
Prospecting data for 90623: La Palma, CA
Zip 90623 in La Palma, California has about 1,820 homeowners. About 750 have a connected mobile phone and 370 of those are clear of the National Do Not Call Registry.
Absentee owners 90623
Data as of 2026-09
- Absentee owners190
- Mailable address98%190
- Connected mobile12%under 100
- Email on file13%under 100
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 15,700 |
|---|---|
| Housing units | 4,960 |
| Owner occupied | 68% of occupied homes |
| Renter occupied | 32% of occupied homes |
| Median household income | $107,000 |
| Median age | 43.7 |
| Built before 1970 | 43% of homes |
| Built 2000 or later | 2% of homes |
| Median mortgage payment | $2,560 a month |
| Time zone | PST |
| Area code | 714 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 90623 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any La Palma campaign.
Calling and texting reach about 41% with a connected mobile, but only 21% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 52%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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