92154San Diego, CA
Prospecting data for 92154: San Diego, CA
Zip 92154 in San Diego, California has about 10,700 homeowners. About 3,760 have a connected mobile phone and 2,480 of those are clear of the National Do Not Call Registry.
Absentee owners 92154
Data as of 2026-09
- Absentee owners1,100
- Mailable address99%1,090
- Connected mobile10%110
- Email on file12%130
- Mobile and DNC clear6%under 100
Rounded floors, not promises.
| Population | 89,000 |
|---|---|
| Housing units | 23,500 |
| Owner occupied | 60% of occupied homes |
| Renter occupied | 40% of occupied homes |
| Median household income | $66,000 |
| Median age | 35.2 |
| Built before 1970 | 24% of homes |
| Built 2000 or later | 24% of homes |
| Median mortgage payment | $2,200 a month |
| Time zone | PST |
| Area code | 619 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 92154 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any San Diego campaign.
Calling and texting reach about 35% with a connected mobile, but only 23% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 43%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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