94618Oakland, CA
Prospecting data for 94618: Oakland, CA
Zip 94618 in Oakland, California has about 2,000 homeowners. About 670 have a connected mobile phone and 230 of those are clear of the National Do Not Call Registry.
Absentee owners 94618
Data as of 2026-09
- Absentee owners280
- Mailable address89%250
- Connected mobile9%under 100
- Email on file8%under 100
- Mobile and DNC clear4%under 100
Rounded floors, not promises.
| Population | 17,300 |
|---|---|
| Housing units | 7,550 |
| Owner occupied | 65% of occupied homes |
| Renter occupied | 35% of occupied homes |
| Median household income | $168,000 |
| Median age | 42.4 |
| Built before 1970 | 71% of homes |
| Built 2000 or later | 2% of homes |
| Median mortgage payment | $4,000 a month |
| Time zone | PST |
| Area code | 510 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 89% of 94618 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Oakland campaign.
Calling and texting reach about 33% with a connected mobile, but only 11% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 40%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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