96818Honolulu, HI
Prospecting data for 96818: Honolulu, HI
Zip 96818 in Honolulu, Hawaii has about 3,190 homeowners. About 840 have a connected mobile phone and 510 of those are clear of the National Do Not Call Registry.
Absentee owners 96818
Data as of 2026-09
- Absentee owners1,870
- Mailable address99%1,850
- Connected mobile5%under 100
- Email on file5%under 100
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 59,700 |
|---|---|
| Housing units | 19,600 |
| Owner occupied | 35% of occupied homes |
| Renter occupied | 65% of occupied homes |
| Median household income | $80,000 |
| Median age | 30.9 |
| Built before 1970 | 23% of homes |
| Built 2000 or later | 26% of homes |
| Median mortgage payment | $2,420 a month |
| Time zone | HST |
| Area code | 808 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 96818 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Honolulu campaign.
Calling and texting reach about 26% with a connected mobile, but only 16% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 33%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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