97741Madras, OR
Prospecting data for 97741: Madras, OR
Zip 97741 in Madras, Oregon has about 2,350 homeowners. About 590 have a connected mobile phone and 300 of those are clear of the National Do Not Call Registry.
Absentee owners 97741
Data as of 2026-09
- Absentee owners1,060
- Mailable address99%1,060
- Connected mobile9%under 100
- Email on file11%120
- Mobile and DNC clear4%under 100
Rounded floors, not promises.
| Population | 12,600 |
|---|---|
| Housing units | 4,810 |
| Owner occupied | 59% of occupied homes |
| Renter occupied | 41% of occupied homes |
| Median household income | $50,000 |
| Median age | 40.2 |
| Built before 1970 | 34% of homes |
| Built 2000 or later | 16% of homes |
| Median mortgage payment | $1,180 a month |
| Time zone | PST |
| Area code | 541 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 97741 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Madras campaign.
Calling and texting reach about 25% with a connected mobile, but only 13% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 37%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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