98232Bow, WA
Prospecting data for 98232: Bow, WA
Zip 98232 in Bow, Washington has about 970 homeowners. About 320 have a connected mobile phone and 120 of those are clear of the National Do Not Call Registry.
Absentee owners 98232
Data as of 2026-09
- Absentee owners380
- Mailable address99%380
- Connected mobile10%under 100
- Email on file12%under 100
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 4,400 |
|---|---|
| Housing units | 1,890 |
| Owner occupied | 76% of occupied homes |
| Renter occupied | 24% of occupied homes |
| Median household income | $79,000 |
| Median age | 44.9 |
| Built before 1970 | 39% of homes |
| Built 2000 or later | 23% of homes |
| Median mortgage payment | $2,080 a month |
| Time zone | PST |
| Area code | 360 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 96% of 98232 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Bow campaign.
Calling and texting reach about 33% with a connected mobile, but only 12% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 50%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroMount Vernon, WA CountySkagit WAHomeownersWAAbsentee owners 98221Anacortes98233Burlington98237Concrete98257La Conner98273Mount Vernon98274Mount Vernon98284Sedro Woolley
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