99320Benton City, WA

Prospecting data for 99320: Benton City, WA

Zip 99320 in Benton City, Washington has about 2,650 homeowners. About 650 have a connected mobile phone and 280 of those are clear of the National Do Not Call Registry.

Data as of 2026-09Benton County

Absentee owners 99320

Data as of 2026-09

  • Absentee owners1,180
  • Mailable address99%1,180
  • Connected mobile8%100
  • Email on file15%170
  • Mobile and DNC clear3%under 100

Rounded floors, not promises.

Who lives here
Population9,950
Housing units3,860
Owner occupied80% of occupied homes
Renter occupied20% of occupied homes
Median household income$63,000
Median age41.0
Built before 197015% of homes
Built 2000 or later27% of homes
Median mortgage payment$1,300 a month
Time zonePST
Area code509

Census figures are rounded ACS 5-year estimates for the zip code tabulation area.

What this means for each channel

Direct mail reaches almost everyone: 99% of 99320 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Benton City campaign.

Calling and texting reach about 24% with a connected mobile, but only 10% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.

Email reaches about 42%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.

→Nearby

MetroKennewick, WA CountyBenton WAHomeownersWAAbsentee owners 99336Kennewick99337Kennewick99338Kennewick99350Prosser99352Richland99353West Richland99354Richland

→Free counts

Counts for your zip codes

Tell us the zip codes or counties you want and we reply with the same ledger for your area and a free sample.

Get counts