20018Washington, DC
Prospecting data for 20018: Washington, DC
Zip 20018 in Washington, District of Columbia has about 4,530 homeowners. About 990 have a connected mobile phone and 460 of those are clear of the National Do Not Call Registry.
Absentee owners 20018
Data as of 2026-09
- Absentee owners700
- Mailable address99%690
- Connected mobile6%under 100
- Email on file9%under 100
- Mobile and DNC clear1%under 100
Rounded floors, not promises.
| Population | 20,600 |
|---|---|
| Housing units | 8,690 |
| Owner occupied | 59% of occupied homes |
| Renter occupied | 41% of occupied homes |
| Median household income | $67,000 |
| Median age | 41.2 |
| Built before 1970 | 67% of homes |
| Built 2000 or later | 14% of homes |
| Median mortgage payment | $2,330 a month |
| Time zone | EST |
| Area code | 202 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 97% of 20018 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Washington campaign.
Calling and texting reach about 22% with a connected mobile, but only 10% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 34%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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