23228Henrico, VA
Prospecting data for 23228: Henrico, VA
Zip 23228 in Henrico, Virginia has about 7,820 homeowners. About 2,050 have a connected mobile phone and 890 of those are clear of the National Do Not Call Registry.
Absentee owners 23228
Data as of 2026-09
- Absentee owners2,380
- Mailable address98%2,340
- Connected mobile7%180
- Email on file12%280
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 35,700 |
|---|---|
| Housing units | 15,900 |
| Owner occupied | 48% of occupied homes |
| Renter occupied | 52% of occupied homes |
| Median household income | $54,000 |
| Median age | 36.5 |
| Built before 1970 | 49% of homes |
| Built 2000 or later | 10% of homes |
| Median mortgage payment | $1,320 a month |
| Time zone | EST |
| Area code | 804 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 97% of 23228 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Henrico campaign.
Calling and texting reach about 26% with a connected mobile, but only 11% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 42%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroRichmond, VA CountyHenrico VAHomeownersVAAbsentee owners 23075Henrico23229Henrico23231Henrico23233Henrico23238Henrico23294Henrico23059Glen Allen23060Glen Allen23150Sandston23227Richmond23230Richmond
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