23454Virginia Beach, VA
Prospecting data for 23454: Virginia Beach, VA
Zip 23454 in Virginia Beach, Virginia has about 13,600 homeowners. About 5,250 have a connected mobile phone and 1,710 of those are clear of the National Do Not Call Registry.
Absentee owners 23454
Data as of 2026-09
- Absentee owners2,020
- Mailable address97%1,960
- Connected mobile12%230
- Email on file12%240
- Mobile and DNC clear4%under 100
Rounded floors, not promises.
| Population | 58,900 |
|---|---|
| Housing units | 24,000 |
| Owner occupied | 65% of occupied homes |
| Renter occupied | 35% of occupied homes |
| Median household income | $80,000 |
| Median age | 37.5 |
| Built before 1970 | 15% of homes |
| Built 2000 or later | 11% of homes |
| Median mortgage payment | $1,930 a month |
| Time zone | EST |
| Area code | 757 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 97% of 23454 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Virginia Beach campaign.
Calling and texting reach about 39% with a connected mobile, but only 13% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 49%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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