23890Waverly, VA
Prospecting data for 23890: Waverly, VA
Zip 23890 in Waverly, Virginia has about 800 homeowners. About 220 have a connected mobile phone and 130 of those are clear of the National Do Not Call Registry.
Absentee owners 23890
Data as of 2026-09
- Absentee owners470
- Mailable address96%450
- Connected mobile10%under 100
- Email on file14%under 100
- Mobile and DNC clear6%under 100
Rounded floors, not promises.
| Population | 4,400 |
|---|---|
| Housing units | 1,970 |
| Owner occupied | 67% of occupied homes |
| Renter occupied | 33% of occupied homes |
| Median household income | $54,000 |
| Median age | 43.9 |
| Built before 1970 | 33% of homes |
| Built 2000 or later | 17% of homes |
| Median mortgage payment | $1,210 a month |
| Time zone | EST |
| Area code | 804 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 100% of 23890 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Waverly campaign.
Calling and texting reach about 27% with a connected mobile, but only 16% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 44%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroRichmond, VA CountySussex VAHomeownersVAAbsentee owners 23882Stony Creek23888Wakefield23897Yale
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