25302Charleston, WV
Prospecting data for 25302: Charleston, WV
Zip 25302 in Charleston, West Virginia has about 3,900 homeowners. About 1,190 have a connected mobile phone and 500 of those are clear of the National Do Not Call Registry.
Absentee owners 25302
Data as of 2026-09
- Absentee owners1,660
- Mailable address99%1,640
- Connected mobile6%110
- Email on file11%170
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 13,300 |
|---|---|
| Housing units | 7,730 |
| Owner occupied | 59% of occupied homes |
| Renter occupied | 41% of occupied homes |
| Median household income | $40,000 |
| Median age | 46.1 |
| Built before 1970 | 76% of homes |
| Built 2000 or later | 5% of homes |
| Median mortgage payment | $1,080 a month |
| Time zone | EST |
| Area code | 304 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 25302 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Charleston campaign.
Calling and texting reach about 31% with a connected mobile, but only 13% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 50%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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