27704Durham, NC

Prospecting data for 27704: Durham, NC

Zip 27704 in Durham, North Carolina has about 8,300 homeowners. About 2,260 have a connected mobile phone and 1,160 of those are clear of the National Do Not Call Registry.

Data as of 2026-09Durham County

Absentee owners 27704

Data as of 2026-09

  • Absentee owners2,100
  • Mailable address99%2,070
  • Connected mobile8%160
  • Email on file11%220
  • Mobile and DNC clear3%under 100

Rounded floors, not promises.

Who lives here
Population40,400
Housing units16,300
Owner occupied56% of occupied homes
Renter occupied44% of occupied homes
Median household income$48,000
Median age34.6
Built before 197032% of homes
Built 2000 or later28% of homes
Median mortgage payment$1,190 a month
Time zoneEST
Area code919

Census figures are rounded ACS 5-year estimates for the zip code tabulation area.

What this means for each channel

Direct mail reaches almost everyone: 98% of 27704 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Durham campaign.

Calling and texting reach about 27% with a connected mobile, but only 14% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.

Email reaches about 41%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.

→Nearby

MetroDurham, NC CountyDurham NCHomeownersNCAbsentee owners 27701Durham27703Durham27705Durham27707Durham27712Durham27713Durham27503Bahama

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