28104Matthews, NC
Prospecting data for 28104: Matthews, NC
Zip 28104 in Matthews, North Carolina has about 10,700 homeowners. About 3,930 have a connected mobile phone and 1,350 of those are clear of the National Do Not Call Registry.
Absentee owners 28104
Data as of 2026-09
- Absentee owners1,320
- Mailable address99%1,300
- Connected mobile9%120
- Email on file14%180
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 31,800 |
|---|---|
| Housing units | 10,900 |
| Owner occupied | 91% of occupied homes |
| Renter occupied | 9% of occupied homes |
| Median household income | $105,000 |
| Median age | 40.1 |
| Built before 1970 | 6% of homes |
| Built 2000 or later | 48% of homes |
| Median mortgage payment | $1,830 a month |
| Time zone | EST |
| Area code | 704 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 97% of 28104 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Matthews campaign.
Calling and texting reach about 37% with a connected mobile, but only 13% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 54%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroCharlotte, NC CountyUnion NCHomeownersNCAbsentee owners 28105Matthews28079Indian Trail28103Marshville28110Monroe28112Monroe28173Waxhaw28174Wingate
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