36618Mobile, AL
Prospecting data for 36618: Mobile, AL
Zip 36618 in Mobile, Alabama has about 4,990 homeowners. About 1,780 have a connected mobile phone and 1,080 of those are clear of the National Do Not Call Registry.
Absentee owners 36618
Data as of 2026-09
- Absentee owners890
- Mailable address100%890
- Connected mobile10%under 100
- Email on file13%120
- Mobile and DNC clear5%under 100
Rounded floors, not promises.
| Population | 17,100 |
|---|---|
| Housing units | 7,360 |
| Owner occupied | 78% of occupied homes |
| Renter occupied | 22% of occupied homes |
| Median household income | $45,000 |
| Median age | 40.1 |
| Built before 1970 | 30% of homes |
| Built 2000 or later | 18% of homes |
| Median mortgage payment | $1,060 a month |
| Time zone | CST |
| Area code | 251 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 36618 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Mobile campaign.
Calling and texting reach about 36% with a connected mobile, but only 22% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 48%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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