49272Pleasant Lake, MI
Prospecting data for 49272: Pleasant Lake, MI
Zip 49272 in Pleasant Lake, Michigan has about 850 homeowners. About 250 have a connected mobile phone and 110 of those are clear of the National Do Not Call Registry.
Absentee owners 49272
Data as of 2026-09
- Absentee owners120
- Mailable address98%120
- Connected mobile12%under 100
- Email on file8%under 100
- Mobile and DNC clear7%under 100
Rounded floors, not promises.
| Population | 2,330 |
|---|---|
| Housing units | 1,220 |
| Owner occupied | 93% of occupied homes |
| Renter occupied | 7% of occupied homes |
| Median household income | $63,000 |
| Median age | 48.9 |
| Built before 1970 | 39% of homes |
| Built 2000 or later | 25% of homes |
| Median mortgage payment | $1,190 a month |
| Time zone | EST |
| Area code | 517 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 49272 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Pleasant Lake campaign.
Calling and texting reach about 29% with a connected mobile, but only 13% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 46%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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