53038Johnson Creek, WI
Prospecting data for 53038: Johnson Creek, WI
Zip 53038 in Johnson Creek, Wisconsin has about 1,110 homeowners. About 420 have a connected mobile phone and 130 of those are clear of the National Do Not Call Registry.
| Population | 4,280 |
|---|---|
| Housing units | 1,680 |
| Owner occupied | 78% of occupied homes |
| Renter occupied | 22% of occupied homes |
| Median household income | $85,000 |
| Median age | 38.2 |
| Built before 1970 | 29% of homes |
| Built 2000 or later | 37% of homes |
| Median mortgage payment | $1,660 a month |
| Time zone | CST |
| Area code | 920 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 53038 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Johnson Creek campaign.
Calling and texting reach about 38% with a connected mobile, but only 12% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 53%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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