54474Rothschild, WI
Prospecting data for 54474: Rothschild, WI
Zip 54474 in Rothschild, Wisconsin has about 1,160 homeowners. About 400 have a connected mobile phone and 150 of those are clear of the National Do Not Call Registry.
Absentee owners 54474
Data as of 2026-09
- Absentee owners150
- Mailable address99%150
- Connected mobile9%under 100
- Email on file7%under 100
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 3,870 |
|---|---|
| Housing units | 1,850 |
| Owner occupied | 67% of occupied homes |
| Renter occupied | 33% of occupied homes |
| Median household income | $58,000 |
| Median age | 43.7 |
| Built before 1970 | 49% of homes |
| Built 2000 or later | 13% of homes |
| Median mortgage payment | $1,150 a month |
| Time zone | CST |
| Area code | 715 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 54474 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Rothschild campaign.
Calling and texting reach about 35% with a connected mobile, but only 13% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 56%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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