57401Aberdeen, SD

Prospecting data for 57401: Aberdeen, SD

Zip 57401 in Aberdeen, South Dakota has about 8,130 homeowners. About 2,650 have a connected mobile phone and 970 of those are clear of the National Do Not Call Registry.

Data as of 2026-09Brown County

Absentee owners 57401

Data as of 2026-09

  • Absentee owners1,680
  • Mailable address99%1,660
  • Connected mobile9%150
  • Email on file14%230
  • Mobile and DNC clear3%under 100

Rounded floors, not promises.

Who lives here
Population32,800
Housing units15,100
Owner occupied60% of occupied homes
Renter occupied40% of occupied homes
Median household income$56,000
Median age35.7
Built before 197045% of homes
Built 2000 or later18% of homes
Median mortgage payment$1,340 a month
Time zoneCST
Area code605

Census figures are rounded ACS 5-year estimates for the zip code tabulation area.

What this means for each channel

Direct mail reaches almost everyone: 100% of 57401 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Aberdeen campaign.

Calling and texting reach about 33% with a connected mobile, but only 12% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.

Email reaches about 52%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.

→Nearby

CountyBrown SDHomeownersSDAbsentee owners 57427Bath57433Columbia57441Frederick57445Groton57479Warner57481Westport

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