72701Fayetteville, AR
Prospecting data for 72701: Fayetteville, AR
Zip 72701 in Fayetteville, Arkansas has about 6,860 homeowners. About 2,400 have a connected mobile phone and 960 of those are clear of the National Do Not Call Registry.
Absentee owners 72701
Data as of 2026-09
- Absentee owners1,710
- Mailable address98%1,680
- Connected mobile8%140
- Email on file8%140
- Mobile and DNC clear3%under 100
Rounded floors, not promises.
| Population | 45,100 |
|---|---|
| Housing units | 18,500 |
| Owner occupied | 39% of occupied homes |
| Renter occupied | 61% of occupied homes |
| Median household income | $38,000 |
| Median age | 25.1 |
| Built before 1970 | 27% of homes |
| Built 2000 or later | 31% of homes |
| Median mortgage payment | $1,430 a month |
| Time zone | CST |
| Area code | 479 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 72701 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Fayetteville campaign.
Calling and texting reach about 35% with a connected mobile, but only 14% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 45%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
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