ARCount ledger

Absentee owners in Arkansas

Arkansas has about 252k absentee owners. About 18k have a connected mobile phone and 8k of those are clear of the National Do Not Call Registry.

Data as of 2026-09

What this means for each channel

Direct mail reaches almost everyone: 100% of Arkansas absentee owners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Arkansas campaign.

Calling and texting reach about 7% with a connected mobile, but only 3% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear number is a calling number, not a texting number. See cold calling laws by state.

Email reaches about 9%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.

How the count is made

Counts are rounded, full-file aggregates from county assessor records joined to a consumer file and a carrier line-type file. Mailable = a deliverable owner mailing address. Mobile = at least one wireless number that was connected in the last carrier refresh. DNC clear = the number is not on the National Do Not Call Registry as of the last refresh. Email = at least one email on file. Every figure is a floor, not a promise.

8Metros in Arkansas

TNMemphisARLittle RockARFayettevilleARFort SmithTXTexarkanaARJonesboroARHot SpringsARPine Bluff

20Largest zips

ZipCityAbsentee ownersMailableMobileDNC clear
71913Hot Springs National Park4,9404,900360150
71730El Dorado3,1203,110220110
71603Pine Bluff2,9802,970260150
72653Mountain Home2,8602,850210under 100
71854Texarkana2,7402,730170under 100
72206Little Rock2,6302,620190under 100
72450Paragould2,4602,450180under 100
72204Little Rock2,4502,440180under 100
72756Rogers2,3802,370220100
72401Jonesboro2,3802,370160under 100
71901Hot Springs National Park2,3302,310170under 100
72076Jacksonville2,2302,220170under 100
72315Blytheville2,1502,150150under 100
72601Harrison2,1302,120130under 100
71601Pine Bluff2,0802,070200120
72104Malvern2,0002,000130under 100
71701Camden1,9801,970110under 100
72143Searcy1,9101,900160under 100
72501Batesville1,9101,910170under 100
72764Springdale1,8401,840150under 100

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