77031Houston, TX
Prospecting data for 77031: Houston, TX
Zip 77031 in Houston, Texas has about 2,480 homeowners. About 940 have a connected mobile phone and 520 of those are clear of the National Do Not Call Registry.
Absentee owners 77031
Data as of 2026-09
- Absentee owners390
- Mailable address99%390
- Connected mobile9%under 100
- Email on file12%under 100
- Mobile and DNC clear7%under 100
Rounded floors, not promises.
| Population | 18,100 |
|---|---|
| Housing units | 6,760 |
| Owner occupied | 42% of occupied homes |
| Renter occupied | 58% of occupied homes |
| Median household income | $48,000 |
| Median age | 33.5 |
| Built before 1970 | 10% of homes |
| Built 2000 or later | 6% of homes |
| Median mortgage payment | $1,480 a month |
| Time zone | CST |
| Area code | 713 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 77031 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Houston campaign.
Calling and texting reach about 38% with a connected mobile, but only 21% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 50%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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