77072Houston, TX
Prospecting data for 77072: Houston, TX
Zip 77072 in Houston, Texas has about 8,320 homeowners. About 2,570 have a connected mobile phone and 1,820 of those are clear of the National Do Not Call Registry.
Absentee owners 77072
Data as of 2026-09
- Absentee owners2,880
- Mailable address99%2,860
- Connected mobile8%230
- Email on file8%230
- Mobile and DNC clear5%140
Rounded floors, not promises.
| Population | 61,100 |
|---|---|
| Housing units | 19,800 |
| Owner occupied | 47% of occupied homes |
| Renter occupied | 53% of occupied homes |
| Median household income | $41,000 |
| Median age | 33.1 |
| Built before 1970 | 15% of homes |
| Built 2000 or later | 11% of homes |
| Median mortgage payment | $1,170 a month |
| Time zone | CST |
| Area code | 281 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 77072 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Houston campaign.
Calling and texting reach about 31% with a connected mobile, but only 22% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 39%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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