77084Houston, TX
Prospecting data for 77084: Houston, TX
Zip 77084 in Houston, Texas has about 21,900 homeowners. About 7,630 have a connected mobile phone and 4,480 of those are clear of the National Do Not Call Registry.
Absentee owners 77084
Data as of 2026-09
- Absentee owners3,250
- Mailable address98%3,200
- Connected mobile8%270
- Email on file9%310
- Mobile and DNC clear4%140
Rounded floors, not promises.
| Population | 108,000 |
|---|---|
| Housing units | 38,000 |
| Owner occupied | 61% of occupied homes |
| Renter occupied | 39% of occupied homes |
| Median household income | $64,000 |
| Median age | 33.1 |
| Built before 1970 | 2% of homes |
| Built 2000 or later | 35% of homes |
| Median mortgage payment | $1,460 a month |
| Time zone | CST |
| Area code | 281 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 77084 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Houston campaign.
Calling and texting reach about 35% with a connected mobile, but only 20% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 45%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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