77520Baytown, TX
Prospecting data for 77520: Baytown, TX
Zip 77520 in Baytown, Texas has about 7,220 homeowners. About 2,340 have a connected mobile phone and 1,550 of those are clear of the National Do Not Call Registry.
Absentee owners 77520
Data as of 2026-09
- Absentee owners2,200
- Mailable address99%2,180
- Connected mobile10%220
- Email on file10%230
- Mobile and DNC clear6%130
Rounded floors, not promises.
| Population | 35,400 |
|---|---|
| Housing units | 13,800 |
| Owner occupied | 58% of occupied homes |
| Renter occupied | 42% of occupied homes |
| Median household income | $50,000 |
| Median age | 33.2 |
| Built before 1970 | 59% of homes |
| Built 2000 or later | 9% of homes |
| Median mortgage payment | $1,290 a month |
| Time zone | CST |
| Area code | 281 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 99% of 77520 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Baytown campaign.
Calling and texting reach about 32% with a connected mobile, but only 21% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 44%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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