87104Albuquerque, NM
Prospecting data for 87104: Albuquerque, NM
Zip 87104 in Albuquerque, New Mexico has about 3,440 homeowners. About 830 have a connected mobile phone and 340 of those are clear of the National Do Not Call Registry.
Absentee owners 87104
Data as of 2026-09
- Absentee owners740
- Mailable address96%710
- Connected mobile5%under 100
- Email on file7%under 100
- Mobile and DNC clear2%under 100
Rounded floors, not promises.
| Population | 13,500 |
|---|---|
| Housing units | 6,380 |
| Owner occupied | 58% of occupied homes |
| Renter occupied | 42% of occupied homes |
| Median household income | $48,000 |
| Median age | 41.2 |
| Built before 1970 | 50% of homes |
| Built 2000 or later | 17% of homes |
| Median mortgage payment | $1,390 a month |
| Time zone | MST |
| Area code | 505 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 94% of 87104 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Albuquerque campaign.
Calling and texting reach about 24% with a connected mobile, but only 10% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 37%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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