91402Panorama City, CA
Prospecting data for 91402: Panorama City, CA
Zip 91402 in Panorama City, California has about 5,140 homeowners. About 1,790 have a connected mobile phone and 1,290 of those are clear of the National Do Not Call Registry.
Absentee owners 91402
Data as of 2026-09
- Absentee owners810
- Mailable address97%790
- Connected mobile12%under 100
- Email on file13%110
- Mobile and DNC clear7%under 100
Rounded floors, not promises.
| Population | 72,100 |
|---|---|
| Housing units | 20,500 |
| Owner occupied | 33% of occupied homes |
| Renter occupied | 67% of occupied homes |
| Median household income | $46,000 |
| Median age | 33.7 |
| Built before 1970 | 51% of homes |
| Built 2000 or later | 8% of homes |
| Median mortgage payment | $2,200 a month |
| Time zone | PST |
| Area code | 818 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 97% of 91402 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Panorama City campaign.
Calling and texting reach about 35% with a connected mobile, but only 25% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 45%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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