97381Silverton, OR
Prospecting data for 97381: Silverton, OR
Zip 97381 in Silverton, Oregon has about 4,090 homeowners. About 1,000 have a connected mobile phone and 380 of those are clear of the National Do Not Call Registry.
Absentee owners 97381
Data as of 2026-09
- Absentee owners500
- Mailable address99%500
- Connected mobile6%under 100
- Email on file13%under 100
- Mobile and DNC clear2%under 100
Rounded floors, not promises.
| Population | 16,200 |
|---|---|
| Housing units | 6,060 |
| Owner occupied | 73% of occupied homes |
| Renter occupied | 27% of occupied homes |
| Median household income | $73,000 |
| Median age | 40.3 |
| Built before 1970 | 34% of homes |
| Built 2000 or later | 26% of homes |
| Median mortgage payment | $1,740 a month |
| Time zone | PST |
| Area code | 503 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 97381 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Silverton campaign.
Calling and texting reach about 24% with a connected mobile, but only 9% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 39%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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