98580Roy, WA
Prospecting data for 98580: Roy, WA
Zip 98580 in Roy, Washington has about 2,680 homeowners. About 550 have a connected mobile phone and 230 of those are clear of the National Do Not Call Registry.
Absentee owners 98580
Data as of 2026-09
- Absentee owners1,750
- Mailable address99%1,740
- Connected mobile9%150
- Email on file14%240
- Mobile and DNC clear4%under 100
Rounded floors, not promises.
| Population | 11,400 |
|---|---|
| Housing units | 4,600 |
| Owner occupied | 77% of occupied homes |
| Renter occupied | 23% of occupied homes |
| Median household income | $64,000 |
| Median age | 44.3 |
| Built before 1970 | 10% of homes |
| Built 2000 or later | 26% of homes |
| Median mortgage payment | $1,740 a month |
| Time zone | PST |
| Area code | 253 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 98% of 98580 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Roy campaign.
Calling and texting reach about 21% with a connected mobile, but only 8% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 37%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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