38138Germantown, TN
Prospecting data for 38138: Germantown, TN
Zip 38138 in Germantown, Tennessee has about 6,480 homeowners. About 2,760 have a connected mobile phone and 980 of those are clear of the National Do Not Call Registry.
Absentee owners 38138
Data as of 2026-09
- Absentee owners640
- Mailable address98%630
- Connected mobile14%under 100
- Email on file21%130
- Mobile and DNC clear4%under 100
Rounded floors, not promises.
| Population | 25,200 |
|---|---|
| Housing units | 10,500 |
| Owner occupied | 80% of occupied homes |
| Renter occupied | 20% of occupied homes |
| Median household income | $105,000 |
| Median age | 44.5 |
| Built before 1970 | 11% of homes |
| Built 2000 or later | 13% of homes |
| Median mortgage payment | $1,950 a month |
| Time zone | CST |
| Area code | 901 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 97% of 38138 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Germantown campaign.
Calling and texting reach about 43% with a connected mobile, but only 15% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 54%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
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