65203Columbia, MO
Prospecting data for 65203: Columbia, MO
Zip 65203 in Columbia, Missouri has about 12,600 homeowners. About 4,320 have a connected mobile phone and 1,720 of those are clear of the National Do Not Call Registry.
Absentee owners 65203
Data as of 2026-09
- Absentee owners2,350
- Mailable address98%2,300
- Connected mobile10%230
- Email on file9%200
- Mobile and DNC clear4%under 100
Rounded floors, not promises.
| Population | 57,400 |
|---|---|
| Housing units | 26,300 |
| Owner occupied | 59% of occupied homes |
| Renter occupied | 41% of occupied homes |
| Median household income | $66,000 |
| Median age | 35.8 |
| Built before 1970 | 25% of homes |
| Built 2000 or later | 26% of homes |
| Median mortgage payment | $1,580 a month |
| Time zone | CST |
| Area code | 573 |
Census figures are rounded ACS 5-year estimates for the zip code tabulation area.
What this means for each channel
Direct mail reaches almost everyone: 97% of 65203 homeowners have a deliverable mailing address. Mail is the only channel with no consent requirement, so it is the floor of any Columbia campaign.
Calling and texting reach about 34% with a connected mobile, but only 14% once you remove numbers on the National Do Not Call Registry. Texting a cold list also needs prior express written consent under the TCPA, so the DNC-clear figure is a calling figure, not a texting figure. See cold calling laws by state.
Email reaches about 49%. Cold email to consumers is legal under CAN-SPAM with an opt-out and a physical address, but deliverability on purchased consumer email is poor; treat it as a supporting touch.
→Nearby
MetroColumbia, MO CountyBoone MOHomeownersMOAbsentee owners 65201Columbia65202Columbia65010Ashland65039Hartsburg65240Centralia65255Hallsville65256Harrisburg65279Rocheport65284Sturgeon
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